A Journey of Theme Craftsmanship

My name is Lance, and I love themes.

What was my standard opening line for many years when starting a WordCamp talk is still true today. “My name is Lance, and I still love themes.”

I’d like to tell you the story of my journey of theme craftsmanship—the ups, the downs, the unexpected results—and how I’ve now become an apprentice again in a new field.

It’s been a journey of adventure and learning where my skills have expanded beyond anything I’d expected—not just the technical path from web designer and developer to “front-end expert” and WordPress themer—but also writing, speaking, and leading. And more.

It’s September 2015 and I’m now back in an apprenticeship role. Working hard on finding my craft: tools, skills, patterns, workflow, and process. Discovering myself, my passion, my community, and opportunities to learn.

Continue reading A Journey of Theme Craftsmanship

Ten Years of Automattic

In Ten Years of Automattic, Matt Mullenweg takes a look at the first decade of Automattic’s history.

Our work is far from finished, and I hope there are hundreds of failures we learn from over the next 20 years. One of the things that makes me happiest is that I get to wake up every morning and work on the hard problem of making the web a better and more open place, and I do it alongside close to 400 talented people at Automattic and thousands in the broader community.

I’m proud to be part of the team (for over half that decade). Here’s to the next ten!

Press Publish

Announcing Press Publish with two upcoming dates in Portland, OR in March 2015 and Phoenix, AZ in April 2015.

A new, one-day conference for bloggers who use WordPress — or want to switch. With inspirational talks by successful bloggers and workshops by the people who make WordPress.com and Jetpack — all designed to help you level up your skills and get fired up about your blog.

We’re ridiculously excited about the speakers we have lined up, from personal bloggers to published authors from all over the country. Their successes and unique points of view represent a diverse range of the possibilities that come with sharing your voice with WordPress.

Want to attend the Phoenix event and save a bit off the conference price? Use discount code PHX40 for 40% off. The price includes a one-year subscription to the WordPress.com Premium upgrade, a $99 value.

Hope to see you there! (I’ll be giving a tutorial in Phoenix on how to pick the perfect theme.)